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Florida Homeowners Struggle with Rising Insurance Rates

by Celia

Florida homeowners are facing steep increases in insurance premiums, with some reporting hikes of 20% or more, according to state data and consumer complaints.

Many residents are now expressing anger after learning how much one insurance company’s top executives are earning. Bruce Lucas, CEO of Tampa-based Slide Insurance, paid himself over $21 million in 2024, according to federal filings reviewed by NBC affiliate WBBH. His wife, who serves as the company’s chief operating officer, earned $16.5 million.

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Combined, the couple received more than $50 million in salary, stock, and bonuses, as disclosed in a 132-page filing with the U.S. Securities and Exchange Commission.

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“It’s shocking they’re making that kind of money and people can’t even pay their bills, rent, [or buy] food,” Cape Coral resident Bob Esposito told WBBH.

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Slide Insurance was founded just three years ago and now holds more than 340,000 policies—most of which were taken over from Citizens Property Insurance, the state-backed insurer. The company’s profits nearly doubled in 2024, reaching $201 million.

The large executive payouts, paired with rising premiums for everyday Floridians, have sparked renewed criticism of the state’s insurance industry and calls for stronger oversight.

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